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Community

Online Communities of Purpose

February 10, 2017

It is not enough to congregate people on a shared online platform. The more you help them use the platform and the relationships and ideas it engender...

Customer/member centricity

Limited Resources? No Worries. To Grow, Leverage What you Already Have

February 4, 2017

For most nonprofits growth and, in fact, survival is equated to an unceasing struggle for more resources —revenue, staff, members or customers. The m...

Customer/member centricity

Getting your staff and organization to think from the outside-in

January 27, 2017

Developing staff and cultures is not a matter of imparting information or instituting special “activities.” They are the outcomes of cultures of on-g...

Customer/member centricity

What it Takes to Convert New Ideas into Action

December 4, 2016

Most of us “play it by ear” when it comes to the execution of a new concept. Our focus is on acquiring ideas or information—planning, reading, discuss...

Innovation

Learning about Design Thinking from the Recent Election Surprise

November 13, 2016

Startling as the recent presidential election results were, they would not surprise Design Thinking followers. In many ways, they validate the reasons...

Customer value

Service or Sales: A Costly Confusion

October 30, 2016

Do you measure customer value through short term revenue generation and direct sales or through the long-term relationship you build and the possibili...

Customer value

Powerful Innovations on the Customer/Member Experience

October 6, 2016

Instead of conventional, vertical paths for growth--e.g. increases in membership numbers, products or markets--focus on innovation, especially innovat...

Customer value

CEO Workshop on December 15, 2016: Tools for Leading Innovation from the Outside-In

September 29, 2016

Announcing a new dynamic, fast-paced, hands-on workshop for innovative CEOs on December 15.

Innovation

How to Motivate and Get Buy-In from your Employees

September 25, 2016

Abstract visions of the future or well-meaning promises and expressions of appreciation become reality only when they connect to specific ways individ...

Customer value

The Importance of Asking the Right Questions and Framing the Right Problem

September 19, 2016

If your quest for solutions is driven by the wrong problem, you will deplete your organization’s resources without arriving at your desired destinatio...

Customer/member centricity

Rethinking Performance Appraisal and Business Growth: the Continuous Development Model

September 16, 2016

An article in Harvard Business Review, titled The Performance Management Revolution reports that more than one-third of U.S. companies are abandoning ...

Innovation

An Opportunity for Association Leaders: Bridging the Education to Employment Gap

September 13, 2016

In their recently released whitepaper, The Association Role in the New Education Paradigm, Shelly Alcorn and Elizabeth Weaver Engel review the substan...

Innovation

An Innovation Story: Harnessing Disruption to Foster Growth

September 11, 2016

Making innovation happen requires a shift in mindset. Case in point: Association for Financial Professionals. CEO Jim Kaitz approaches expansion by...

Community

Transform the Way you Work, Think and Take Ideas to Market: Learn from Design Thinking and Lean Startup Methodologies

September 8, 2016

You simply cannot predict the future and, hence, design by data, say the proponent of Design Thinking, a highly regarded method for solving problems,...

Leadership

Build Cultures of Cooperation and Customer Focus

September 7, 2016

To create a culture of cooperation, you need to refocus from products to people and translate change—not into theories or programs—but in doing things...

Innovation

Leading Disruptive Change with Minimal Disruption: Joel Albizo

August 28, 2016

The transformation of The Landscape Architect Registration Examination (L.A.R.E.) Is an example of a change that, although, seemingly non-disruptive, ...

Innovation

Leadership Innovation Challenge: How to Create Open and Silo-Free Organizations

August 25, 2016

Gary Hamel, the proponent of radical innovation and visionary of the future of competition, challenges us to break out of bureaucracy to build the cul...

Content Strategy

Understand Value Conversion for a Great Content Strategy

August 24, 2016

If you are exploring content strategy, look beyond simply expanding your audience and delivery channels.

Innovation

The Golden Handcuffs: How Success Can Trap you into Complacency

March 28, 2016

AMSA (the American Moving and Storage Association) had enjoyed stability and growth for decades, largely because of what is commonly referred to as Go...

Member/Customer Engagement

How to Uncover What Truly Matters to your Members: Mapping “A Day in their Life”

March 6, 2016

 PART II By Anna Caraveli and Andrea Pellegrino Click to read Part I How many associations have been unpleasantly surprised at having to cancel a prog...